Develop Yourself

SELF DEVELOPMENT TIPS “Life is like a game of chess. To win you have to make a move. Knowing which move to make comes with IN-SIGHT and knowledge, and by learning the lessons that are accumulated along the way. We become each and every piece within the game called life!” Allan Rufus, The Masters Sacred […]

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The Brand Story

ESTABLISHING YOUR BRAND AND POSITIONING If you have been in business circles long enough or have read some books on starting a business, you have no doubt come across the terms “brand” and “positioning.” These are important bridge concepts between your company’s core identity and your ability to communicate with your audience in the marketplace. […]

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Management 202: Insurance Law

BUSINESS LAW INSURANCE LAW The idea of risk and uncertainty exists in every aspect of human life. Human beings face threats from deaths, illness, old age and so on. Their properties are also exposed to certain risks like fire, theft and so on. It is in these situations that insurance comes into existence to guard […]

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A granny and a Kid

A Granny and a Kid She raised her left hand in the air like she was waving at someone. Her right hand was holding onto the strap that supported a kiondo across her forehead settling on her back. The same left hand had just been holding unto a smaller hand; the hand of the kid. […]

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Brand Positioning

BRINGING IT TOGETHER THROUGH BRAND AND POSITIONING While it might not be the sole reason for starting a business, making money has to be somewhere on the list! You do that, by selling your product or service through persuading your target audience to buy from you. To do this, you will need to find a […]

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Pen and Paper

Pen and Paper. You receive a call. No it is an email first. It is terse and straight to the point. It’s written by a girl. The handwriting tells it all (hehe) down below it she put her line with a PS: “Just in case you might need further clarification” You conclude she’s is a […]

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Business Success

WHY NEW BUSINESSES FAIL (AND HOW YOU CAN SUCCEED) You’ve most likely heard the grim statistic that most new businesses fail within the first few years—including businesses with significant capital, a solid team, and a well-thought-out business plan. This is an inescapable truth which you will have to come to grips with. But the corollary […]

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Management 202: Hire Purchase

BUSINESS LAW Hire Purchase Law A person who wants to buy goods but does not have sufficient money consideration as the price may enter into an arrangement with the owner of goods so that the goods are given to him on hire with intention of finally purchasing them. This arrangement is known as a hire […]

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